Meta launches paid verification in US: Mark Zuckerberg, CEO of Meta, declared today that Meta Verified is now available on Facebook and Instagram in the United States. Users may add the coveted blue check mark to their Instagram and Facebook pages for a monthly price through the subscription service, which debuted in Australia and New Zealand last month. On the web, Meta Verified costs $11.99 per month, and on mobile, it costs $14.99.
“Meta Verified is rolling out in the US today,” Zuckerberg stated on Friday in the Meta Channel on Instagram. A badge, proactive impersonation protection, and immediate access to customer assistance are all available.
From today, you may sign up for the subscription service online and get put on the queue. You will also need to pay a monthly charge and be at least 18 years old. Before being authorised for a Meta Verified subscription, you must complete the verification process and present a government-issued photo ID to prove your identity. Moreover, two-factor authentication is necessary. Those who are willing to undergo the verification procedure again will be able to update their profile name, photo, username, or date of birth.
In addition to 100 Facebook Stars every month to assist other creators, Meta Verified offers exclusive stickers for Facebook, Instagram Stories, and Facebook Reels.
Meta Considers Changes to Meta Verified Subscription After “Excellent Results” in Australia and New Zealand
In an email to TechCrunch, Meta stated that its initial test in Australia and New Zealand had “excellent results” and that it was considering some of the early comments from users. In Australia and New Zealand, a Meta Verified subscription delivers enhanced exposure and reach in search, comments, and recommendations. Users had complained that this product was unclear, so Meta aims to further investigate it before thinking about taking it outside of Australia and New Zealand.
With the new Meta Verified product, Zuckerberg is taking a page out of Elon Musk’s playbook. The social network launched premium verification for $8 per month through its redesigned Blue subscription service after the Tesla CEO acquired Twitter last fall. Users who are already verified on Facebook and Instagram won’t have to pay for their verification, in contrast to Twitter’s playbook. Although Musk has vowed to do so, he hasn’t yet done away with legacy verification badges.
Because it was formerly exclusively available to public individuals like politicians, celebrities, artists, athletes, and journalists, the blue checkmark has become a prized icon on social media sites. Blue checkmarks should be available to everyone, according to Musk, who has campaigned against this notion.
Since its inception, Meta has chosen not to charge users for the majority of its services, but it’s obvious that this is changing. It’s important to note that Meta and Twitter aren’t the only businesses to have created subscription services; last year, Snap also did so and has since converted 2.5 million users into paying clients.
You must go to your Facebook or Instagram settings and select “Accounts Center” to begin using Meta Verified. You will notice “Meta Confirmed available” beside your name and profile photo if the subscription service is available for your account. Subsequently, You must next choose your preferred mode of payment for your monthly subscription and finish the verification procedure.